Finance and  Administration



Winston-Salem State University is located in Winston-Salem, Forsyth County, North Carolina, a city of 168,470 residents. It is one of 16 campuses in the University of North Carolina system: a four-year institution university, with a residential component, that serves the needs of the southeast. The institution is one of the historically black public colleges in the nation. It was tied for first place among Top Public Southern Comprehensive Colleges-Bachelor's category in the 2002 issue of U.S. News and World Report Magazine.

Winston-Salem State University offers approximately 40 academic majors in a broad array of undergraduate and graduate degrees. The institution was founded as the Slater Industrial Academy on September 28, 1892. It began in a one-room frame structure with 25 pupils and one teacher. In 1895, the school was recognized by the state of North Carolina, and in 1897 it was chartered as the Slater Industrial and State Normal School. Since then, this institution has grown to its current student enrollment of approximately 3000 head count. Presently, the institution is in the process of implementing a Strategic Plan that focuses on achieving its Mission and Focus:

University Mission Statement

"Winston-Salem State University is a public university whose primary mission is to offer high quality educational programs at the baccalaureate level for a diverse student population. Master's level programs for professional study are also available from the university and through inter-institutional agreements. While the primary focus is on teaching and learning, the university encourages scholarship and creative activities by faculty and students, and engages in mutually beneficial relationships with the community in ways which complement its educational mission."

The instructional program comprises three components-general education, specialized education and continuing education.

  • General education provides for all students the academic foundations and cultural experiences essential to a liberal arts education.
  • Specialized education provides students with the experiences necessary to master an academic discipline in preparation for employment and/or graduate and professional programs, including master's degree programs offered at WSSU. The university is strategically positioned to provide unique opportunities for students through four centers of academic excellence in teacher education, information technology, health sciences and financial services.
  • Continuing education offers individuals opportunities for personal or vocational enrichment through constant, periodic or occasional study.

Master Plan Goals

This Mission Statement and Focus served as a basis for master planning. Early in 2001 the institution started the process of developing a detailed physical master plan. Specific objectives of the plan:

Long Range Planning

To assist the university in the comprehensive development of a 10-year plan for academic, support services, student housing and auxiliary units. This was to be based on enrollment projections and discipline preferences.

Physical Improvement

To develop a physical improvement plan based on the 10-year development plan.

Land Development

To study all current land holdings of the university as well as proposed land acquisitions to recommend maximum utilization and future land use plans to integrate existing campus topography.

Campus Circulation

To develop a vehicular and pedestrian traffic circulation and campus parking plan that provides for a pedestrian oriented campus.


To work with University consultants to coordinate campus primary power distribution, chilled water, steam and domestic hot water master plan.

Priority and Funding

To develop a priority listing for proposed projects indicating funding sources. The University 10-Year Capital Plan prepared by Eva Klein and Associates was used as a starting point.


Following is a list of the intended outcomes:

  • A clear review and articulation of the Academic and Administrative Goals, and Plans balanced against university's overall direction.
  • Assessment of the overall site and building conditions including the utilities infrastructure.
  • Assessment of the building use broken into general space type by buildings, at a "department" level of analysis.
  • Understanding of key space needs for each "department" and a proposed space allocation scenario done by building. Emphasis on optimizing space use.
  • List of capital priorities and critical path schedule for implementation.
  • Consensus building at a "department" level of participation.


Advanced planning is best described as a series of successive approximations. Starting by establishing a clear understanding of the "whole", as it exists, each step of the process better defines the issues, challenges and options available to meet the intended goals. Within each phase, recurring topics or themes are addressed. Throughout the process, the assumptions and options are better defined and narrowed, thus leading to a final solution. The process for developing this Master Plan included four phases:

  1. Vision - This phase focused on articulating the client's vision and goals for this project.
  2. Analysis - This phase covered pertinent data and assumptions that are accepted as factual information. This included an analysis of the site: context, utilities and buildings. It also included an analysis of current and projected population and programs.
  3. Planning - The Planning Phase presented the ideas to be considered for implementing the goals. It also explored comprehensive options for the physical resolution of the future growth on this site.
  4. Implementation - This phase developed the master plan options selected. Areas of development included the space allocation per building, the cost of development, the phases of implementation and the infrastructure required to support this growth.
  5. Critical to this approach was providing a "participatory and consensus-building process". This process involved building a team that encompasses all members of the University and its extended community. Throughout this process, a delicate balance was maintained between defining the quantity, quality of the vision and the resources available to implement it.

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Winston-Salem State University

601 S. Martin Luther King Jr. Drive

Winston-Salem, NC 27110

Phone: (336) 750-2000

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